Marketing
To Thrive in the Digital Marketing World
Tech companies need more talented marketers to help refine their brands. Delve into our free resources on the topic for insights and strategies to prosper in one of the most in-demand positions in tech.

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Marketing

Upcoming Live Seminars

Join us live each month as we interview Operations, Project Management, Sales, Product Marketing experts and more, that share their experiences and advice for navigating a career in tech.

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Marketing

Past Event Recordings

Get access to recordings of past seminars with experts from industry professionals in Operations, Project Management, Sales, and Product Marketing roles at major tech companies.

recording
Info Session: 8 Week Concentration Courses in Product, Marketing, Project Management, and Customer Success
Vadim and Sergei Revzin
Founding Directors, School16
This is a Course Information Session conducted over Zoom with the Founding Directors of School16 to discuss career pathways into non-technical roles in tech, and how our concentration courses across Product Management, Customer Success, Digital Marketing, and Project Management are structured to drive career outcomes for our students looking to advance their careers in tech. Our team will be available to answer questions about our upcoming courses and admissions process.
recording
How do Growth Marketers Create Engaging Content at Companies Like Snapchat and Pandora
Katie Weidmann
Growth Marketing Manager
School16 presents a live seminar with Katie Weidmann, Listener Growth Marketing Manager at Pandora. In this seminar, Katie will share how she went from interning at a publishing company and writing a thesis for her psychology degree to becoming a content leader at Snapchat and Pandora.
recording
How to Stand Out For Product Marketing Roles in Tech
Sanjna Parulekar
Product Marketing Director at Salesforce
In this seminar, Sanjna discusses what differentiates product marketers from traditional marketers, and the skills that are required to succeed in this increasingly important role in tech.
recording
Breaking Into Content Marketing
Rishi Mathur
Global Program Manager
In this seminar Rishi will discuss how he's been able to combine both of his passions - comedy and content - to quickly establish himself as an effective content strategist across several tech brands.
recording
How Complex Marketing Initiatives Are Executed at a Global Tech Firm
Rose Spicer
Global Sr. Dir. Oracle Retail Marketing
Rose will be leading a discussion on how she develops and implements strategic marketing plans involving advertising, demand generation, events, content marketing, etc.
recording
Becoming a Product Marketing Manager at Established Technology Brands
Prabha Dublish
Product Marketing Manager at Facebook
Prabha will discuss the three core pillars of product marketing and the growing opportunities in this increasingly important field at established and emerging technology brands
recording
Establishing Yourself as Digital Marketing Leader in Tech
Grace Ouma-Cabezas
Marketing Executive at Food52, The Knot
Grace will discuss how she grew her career at major consumer brands focusing on deep audience connection and performance driven marketing to drive rapid market growth
Marketing

Featured Articles

School16 founders Vadim and Sergei Revzin regularly contribute to publications like Forbes—read their recent takes on trends in tech and entrepreneurship.

Marketing

The Mentors Podcast

School16 founders Vadim and Sergei Revzin regularly contribute to publications like Forbes—read their recent takes on trends in tech and entrepreneurship.

PODCAST
How The Bullseye Framework Can Help You Choose A Marketing Strategy
Vadim & Sergei

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